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There are lots of reasons why new technology doesn’t succeed, even if it is good technology. To give something creative the best chance of success, it should leverage previous lessons …

Less is more. Less weight and less drag mean better designs. Who knows this already? Bird brains and drug smugglers. The question isn’t if your engineers know about efficiency too, …

Scientists study the natural world and strive to understand innate processes. Engineers take scientific understanding and work within not only scientific limits, but also social and economic boundaries, while also …

As engineers, we are often forced to act on assumptions.  We possibly don’t revisit those assumptions often enough.  Electric vehicles are better for the environment, right?  Isn’t the best move …

Oh the things we can do with electricity: we can make lasers, huge slingshots, and even chopsticks. Surely these practical innovations make it clear what engineers spend their work days …

Nature, and unusual animal abilities in particular, can inspire engineering innovation, but what exactly gets inspired by the ability of a goldfish to drive? Clearly not all innovation leadership is …

It seems that society is on a trek to electrification. However, the actual goal is lifecycle sustainability, not just operational sustainability. Things like energy efficiency are only passages on a …

It’s easy to make devices more complicated in response to difficult specifications. It’s much harder to keep the design simple, or to innovate so that the risk does not exist …

It’s well known that public speaking frightens a lot of people.  Many millennials are also afraid of private speaking, at least on a telephone.  Fortunately there is mitigating technology: texting.  …